Visual identity is a voice.
It can be soft or laud, fun or intriguing. And I love that about it. I’m not always good with words. Some people are poets and have a beautiful way of saying things with words. Graphic designers have their own language. And with it we say so many things, because we’ve got things like shape, colour or composition. We’ve got typography. We’ve got contrast. We’ve got balance. We have so many tools.
And we can express a feeling and a thought that can’t be conveyed any other way. Graphic design is a magical medium.
It’s a whole range of elements coming together and making something that didn’t exist before. It’s telling stories. It’s devising a world—an experience—that brands cannot share unless they have that visual identity. When I catch an idea for a visual identity, I fall in love with the way graphic design can express it.
visual identity
From research to brand guidelines and implementation.
Concept and design for physical products and custom packaging.
Do you need a visual representation for your business, brand or organisation? Do you feel that your current branding or logo doesn't communicate the message anymore? Are you looking for someone who can capture the atmosphere of your ideas easily?
I define your visual language by creating accurate brand guidelines, powerful logos, customised icon sets, tailored graphic identities, illustrations and visual storytelling. Through a mix of skills and a network of collaborators I offer design solutions starting with briefing and finishing with completed visual identity.
/ Logo and stationery design
/ Concept development
/ Brand guidelines
/ Visual language
/ Branding and packaging design.